This Saturday is, of course, “Small Business Saturday.” In case you missed it, American Express is the founder of the “Shop Small® movement: “American Express cares deeply about thriving communities and believes small businesses are at the core of every successful neighborhood. That’s why — in the midst of the recession in 2010 — we created Small Business Saturday® on the Saturday after Thanksgiving to encourage people to Shop Small and bring more holiday shopping to small businesses.”
American Express provides a wealth of resources for small business owners to help them make the most of Small Business Saturday, including an opportunity to list your business on their Shop Small® map. In addition, they publish a list of “Neighborhood Champions”; you can find a local Champion or apply to become one here.
AmEx Pledges $10 Million in Grants and Training
The company is also providing important support for Black-owned businesses, including $10,000,000 over the next four years in grants and training “to support Black business owners as they recover from the pandemic.” American Express is a founding partner of The Coalition to Back Black Businesses.
Etsy: Another Way to Shop Small
Sometimes, “shopping small” doesn’t have to mean “shopping in my city.” Take a look at the many small, independent makers and sellers on Etsy; it’s another great way to “shop local” and support small businesses across the country and maybe even the world.
Additional Resources
Check out these other small business resources available right here in our city: